Author Archives: Tim Clark

Google Analytics IQ

Google Analytics IQ (or Individual Qualification) is awarded in recognition of graduating from the Google Analytics course. Which is an online course in web analytics techniques and Google Analytics implementation, administration, and analysis tools.

SEM 101

For some time now I have wondered why so many clients are baffled by search engine marketing. I always try and spell things out in matter-of-fact way but so often I get blank faces looking back. I don’t discount the possibility that … Continue reading